Originating from the Persian words ‘Kalam’ (pen) and ‘Kari’ (craftsmanship), Kalamkari is one of the most intellectually revered textile traditions in the subcontinent. Historically used by temple storytellers to illustrate tales from the Ramayana and Mahabharata, today Kalamkari graces runway collections worldwide.
The Two Famous Schools of Kalamkari
India celebrates two prominent styles of Kalamkari:
- Srikalahasti Style: Characterized by freehand drawing using bamboo reed pens, focusing on divine narratives, lotus motifs, and peacocks.
- Machilipatnam Style: Rooted in precision wooden hand blocks, featuring intricate Persian floral lattices, jaals, and tree-of-life motifs.
Advita’s Tribute to Earthy Kalamkari
At Advita, we honor these heritage motifs with modern breathable textiles. Ensembles like the Advita Brown Kalamkari Print Kurta Set and the passionate Advita Red Kalamkari Print Kurta Set bring earthy rust, ochre, and indigo botanical patterns to daily luxury.
Read our sister guide on Authentic Bandhani Crafts or browse our complete All Products Collection.

